Voxpop

This is some extra research I did for the indie genre. This aids decisions with the music video as well as extending research on the genre and what audiences views are. It was shot and edited by my production team which may also help in the editing stage of the music video as it is some practise using the software and choosing the software.

Music Website Analysis

 

This post is a Prezi to show music websites by different artists. I have analysed them to understand what conventions are featured on an indie rock genre website in order to help me create a digipak. This adds to my research of the genre. My team member has also done some different research. We planned to research different bands to get a more detailed understanding of the music websites of indie bands. We distributed the work load for this task as it needs to be in detail and each page analysed. 

Indie Rock Audience Profile

The reason why I have chosen the layout of a magazine is because I got my inspiration from ‘NME’ reader profile. I think that is allows me to be creative by using Wordle as the psychographics and my survey responses for the audience profile. I have included elements of audience theory which allows me to think about this whilst creating my music video.

Focus Group Interview and Pitch

 

This is my focus group interview that I filmed with a small sample of people. They ranged in age to get varied answers. We showed them a pitch which included mood boards, the song, the lyrics, three summary ideas as well as names for the band and song title. This all helps make decisions as we can base it on the reply of the focus group. We also asked open questions to allow people to give additional ideas and opinions to our pitch. We got the focus group to fill in a questionnaire whilst doing the pitch to get physical feedback that they may not have had chance to say during the pitch.

Survey Monkey Responses and Analysis

 

This post shows the results from my survey I created via Survey Monkey. It includes analysis and an overall comment about the survey and why it is important. The data collected was both qualitative and quantitative which allows deep analysis. I asked questions such as gender, age and preferred setting to allow me to adapt my final idea to suit the needs and expectations of the audience.

Meet The Production Team

This is an online presentation (Prezi) that shows the production team for my A2 media studies music video project. It includes a fact file about each member including photos, strengths and music taste. It also shows why I think that working in a team is more beneficial than working as an individual.

Demographics For Target Audiene

I have created this word cloud on Wordle. This is an online site that you can add words to and it creates an image to show your thoughts. I have used this to create a word cloud of all the words associated with my target audience such as social demographics(C2DE), hobbies(socialising), Media Grouping(1975 and Snow Patrol), Occupation(Student/Manual Skilled Worker) and style(leather, grundge and altnerative). This puts all of the words relating to my target audience into one image making it easier to see what they are like as a whole. 

Album Cover Remake

I was tasked to recreate an iconic  album cover. This included taking an existing album cover and re-make it as closely as possible with differences such as the image or font. This allowed me to develop the way I construct an image as well as paying attention to detail within the cover. I had to think about the genre and conventions in order to re-create an iconic album cover.

Random Generated Album Cover

I was given a task to make three album covers that were randomly generated. This meant I had to get a random image, band name and album title. I used Flickr to get my image as I used Flickr’s last seven days and chose the third image every time. The title was generated from a few words from a random quote site as well as the title being a random search in Wikipedia. This meant the title, image and band name didn’t always go together making it difficult to do. I used Photoshop to complete this task as it has all the tools needed such as blur and effects for the image. My first album cover was the band ISG20, title fake your way through and an image of a duck. None of these matched together meaning the album cover looks unorganised and rushed.  My second attempt was Dax Norman. This cover was better than my first as the artist, title and image linked together however I wasn’t completely satisfied with the outcome which led onto my third attempt. This was Michael Avery ‘forgive but don’t forget’. This image was perfect for the cover which made it easier to create. I preferred the black and white effect to all the others as it links to connotations of the title. After doing this task, I realised that the title, band and image all need to link together in order to compliment each other within the finished product.